Koel's Live Shop Landing Page
A conversion-first landing page for a live-commerce startup.
- Client
- Koel
- Year
- 2025
- Role
- Product Design
- Services
- UI/UX, Landing Page, Motion
Koel sells through live video, so the landing page had to communicate energy without becoming noisy.
We led with a single autoplaying stream frame, stripped the navigation to three items, and moved social proof directly beneath the primary action. Every secondary element earns its place or is cut.
Sign-ups increased by 42% in the first month after launch.
